How To Create Strong AND Easy To Remember Passwords (Great Little Trick!)

strong-and-memorable-passwordsOne my subscribers has just shared a great little trick which he’s kindly agreed to allow me to pass on to you here.

As you know you should always use STRONG passwords like:


Trouble is these are near impossible to remember.

To solve this you can use a password manager such as RoboForm or LastPass (my choice).

However, your password manager is not always on hand when you need it.

For instance, you might be using a friend’s computer or an internet cafe PC in a foreign country.

I’ll quote our tipster directly here:

“(1) Come up with a phrase or statement that is unique to you, something that you will always remember.

(2) Substitute the words in your statement for letters and characters

Sound complicated? Not really, see the examples below…

Example 1:

“My twins Emily and Steven were born in 2016 in Austin Texas”

I used this to create the original example shown

Password = mtE&Swbi16iAT

The breakdown:

My twins Emily and Steven were born in 2016 in Austin Texas
m t E & S w b i 16 i A T

If you look closely you can see how I came up with the password

i. I have used the initial letter of each word
ii.Where a name is involved I have used an upper case letter to follow normal English usage
iii.Where possible I have substituted a character for a word
iv. I have abbreviated dates

Example 2:

Password = iwb@n2657ETAiTC

“I was born at Number 2567 Elm Tree Avenue in Truro Cornwall”

i w b @ n 2567 E T A i T C

Example 3:


“I got married to Gemma who was 21 in Helsinki Finland”

i g m 2 G w w 21 i H F ~

Sometimes an irregular character cannot be easily substituted so you can decide on a position and character to add into your passwords
as in example 3 where I have added a tilde “~” at the end.

Extra tip:
You could always use something in the statements to help recall the application or website to which the password belongs to.

Do you think you would be able to remember such statements even if you could not remember the passwords themselves?

This is the sort of methodology I use to remember passwords when I am unable to make use of programs to assist me.”

Very handy indeed I thought – what do you think? Would love to hear your thoughts good/bad/indifferent so please drop a comment below 🙂 Cheers, Rob.

57 Responses to How To Create Strong AND Easy To Remember Passwords (Great Little Trick!)

  1. Judy Haines February 8, 2017 at 5:08 pm #

    This system will work for me! Thanks for passing it along.

    • Rob February 8, 2017 at 5:33 pm #

      Excellent, thanks for your comment Judy!

      Cheers, Rob.

  2. Jane February 8, 2017 at 5:10 pm #

    Hi Rob,
    That was an excellent of a password!

    • Rob February 8, 2017 at 5:33 pm #

      Glad you liked it Jane, thank you 🙂

      Cheers, Rob.

      • Paul February 9, 2017 at 4:45 pm #

        Great idea

        • Rob February 9, 2017 at 5:15 pm #

          Thanks Paul 🙂

  3. Trevor Greenfield February 8, 2017 at 5:12 pm #

    We need usernames and passwords to so many things now when we’re marketing online that I’d never remember the phrases.

    I use LastPass which is excellent but like you say you run into issues if you’re not on your own computer or not on one where you’d be happy to install LastPass temporarily like a public place, hotel etc.

    • Rob February 8, 2017 at 5:35 pm #

      Thanks for sharing your thoughts Trevor, appreciated 🙂

      Cheers, Rob.

  4. Lee February 8, 2017 at 5:13 pm #

    Great tip Rob and thanks for sharing it.


    • Rob February 8, 2017 at 5:33 pm #

      Pleasure Lee, glad to pass it on 🙂

      Cheers, Rob.

  5. Steve M Nash February 8, 2017 at 5:14 pm #

    This is a very handy tip, yes. Thanks (both).

    However, I use DashLane as a password manager, and you can *always* log in to dashlane online and retrieve your passwords (as long as you’ve remembered your DashLane master password) – no matter who’s computer you’re on.

    So there’d be no need for this. Ever.


    • Rob February 8, 2017 at 5:32 pm #

      Thanks Steve, appreciate your feedback. How about using it for the master passwords?

      Cheers, Rob.

  6. Rita February 8, 2017 at 5:46 pm #

    Have lots of passwords I need to remember. This will make it easy. Would you suggest I use the same password for all programs I have, or a different one for every few programs?
    Have received a lot o good information from you and will keep reading your emails.

    • Rob February 8, 2017 at 6:17 pm #

      Hi Rita,

      I would definitely recommend different passwords and also a password manager such as Roboform or LastPass (extremely important and useful tools these). Using this technique in the post for every password you have would, I think, be pretty difficult or impossible. But using it sparingly is definitely something to think about.

      All the best, Rob.

  7. James February 8, 2017 at 6:04 pm #

    I switched to doing this some time ago, once i realised the shortfall of using LastPass

    • Rob February 8, 2017 at 6:14 pm #

      That’s great James – thanks for commenting.

      Cheers, Rob.

  8. Bob February 8, 2017 at 6:11 pm #

    Very useful tip Rob thanks.

    • Rob February 8, 2017 at 6:13 pm #

      Glad to pass it on Bob, glad you liked it 🙂

      All the best, Rob.

  9. Keith February 8, 2017 at 7:46 pm #

    Thanks for sharing Rob… great tip. This technique is an improvement on one I have been using, but only for websites that force me to be more secure than my usual syntax.

    • Rob February 8, 2017 at 8:20 pm #

      Thank you Keith, very interesting contribution, appreciated.

      All the best, Rob.

  10. Ronald Palmer February 8, 2017 at 7:58 pm #

    I like it and simply explained, thank you.

  11. Tony February 8, 2017 at 8:05 pm #

    I started using something similar quite a while ago. Unfortunately, as I don’t use the same password for anything, I now need a system to remember which sentence I used for which password.

    • Rob February 8, 2017 at 8:17 pm #

      Haha! Great comment Tony, good to see you here on the blog, thanks for commenting 🙂

      Kind regards,


  12. Carl February 8, 2017 at 8:08 pm #

    Rob, this is one of the best tips for remembering passwords I have ever seen. I use the website or business name or the first 6 letters if longer, and transpose those letters to the corresponding numbers from a phone keypad. Ex would be 4664530266. Dot is 0. Every 4th digit is then inserted with initials of one my kids, with the middle initial being lower case. If I need a special character, I will add a $ at the end. So 4664530266 becomes 4664K5302r66A$. If I have more than one account, I will use the first letter of the user name, and also place that letter at the beginning in lower case. So it becomes….s4664K5302r66A$. I also use a password manager. But like you said, sometimes you need to know the password where you don’t have access to the password manager or even internet access. Just another way to do it.

    • Rob February 8, 2017 at 8:16 pm #

      Wow! Thank you Carl, I need to read your comment twice, very interesting 🙂

      Cheers, Rob.

  13. Arav February 8, 2017 at 9:06 pm #

    A good way to remember passwords.
    I always use dense versions of a sentence which describes a life experience or special names for things or persons in my life.

    • Rob February 9, 2017 at 8:44 am #

      Thanks for the extra tip Arav, I can see that would be very useful. Appreciate you sharing your thoughts!

      Cheers, Rob.

  14. Steve Taylor February 8, 2017 at 9:22 pm #

    Hi Rob.

    I also use LastPass (from your recommendation ages ago) and understand the previous comments from other people about your Password Manager not being available when “out of the office”.

    However I paid for the upgrade on LastPass which gave the ability to have LastPass on my Tablet and my Android Phone so I can view my “vault” at any time via my phone. So I am never without my Passwords.

    I think the upgrade on LastPass may also be free now (not 100% sure)

    • Rob February 9, 2017 at 8:47 am #

      Glad you are using LastPass Steve – that’s a good point on the ability to use it on other devices. You still have to install it though I believe. So maybe not something you’d do on an internet cafe PC or a friends device? Also, this technique I think is very helpful for remembering the master password for password managers.

      All the best, Rob

    • Steve Taylor February 12, 2017 at 1:11 pm #

      Hi Rob.

      The way I meant it is;

      you install LastPass on your phone as an App, and when you want to use an Internet Cafe Computer you can pull your passwords up on your phone via the LassPass App to then enter them into the Internet Cafe Computer and continue working.

      Therefore you always have your LastPass Vault in your pocket on your phone.


      Steve T

      • Steve Taylor February 12, 2017 at 2:06 pm #

        Hi Rob.

        The way I meant it is;

        you install LastPass on your phone as an App, and when you want to use an Internet Cafe Computer you can pull your passwords up on your phone via the LassPass App to then enter them into the Internet Cafe Computer and continue working.

        Therefore you always have your LastPass Vault in your pocket on your phone.

        You can also save your LassPass passwords into an Excell Spreadsheet and you could keep a hard copy too.

        Here’s how: Click on your LastPass Icon on your Google Chrome Toolbar to open. Choose the More Options from the drop down. Choose PRINT from the within More Options. Choose SITES. Enter your LasstPass Password. Your sites will load in a new LassPass Window. Select all the information and Copy. Open a new Excell page and paste in. Save your new Excell Sheet wherever you like or HardCopy Print it.

        Jobs a good un!


        Steve T

        • Steve Taylor February 12, 2017 at 2:07 pm #

          Sorry for the duplication 🙁

  15. john February 8, 2017 at 9:37 pm #

    Thank you Rob, for sharing such a useful ,simple, but so
    important great little trick.
    I know you like Last Pass, what are your views on DashLane
    mentioned above.

    • Rob February 9, 2017 at 8:40 am #

      Thank you John, appreciate your feedback. I can’t comment really on DashLane as I’ve never used it myself.

      Cheers, rob.

  16. Roy February 8, 2017 at 10:50 pm #

    What a great piece of knowledge to pass on… Why didn’t we think of that? The obvious
    is what always stares us in the face… until we are given a big kick in the “a” to jog our

    Rob, some time ago, you did a video on “How to redirect selected Gmail addresses to a nominated folder within your Gmail account”. Now I cannot find same… Do you think you
    could resurrect same for your subscribers. I am sure that we all would appreciate receiving and implementing that information.

    Thanks in anticipation…

  17. Helen February 9, 2017 at 11:40 am #

    Thank you Rob. Appreciate it for sharing. Very good

    • Rob February 9, 2017 at 4:00 pm #

      You’re welcome Helen – thanks for taking the time to comment!

      Cheers, Rob.

  18. Philip Lord February 9, 2017 at 8:48 pm #

    Thank you Rob
    Yes brilliant…safe and easy to remember !

    • Rob February 9, 2017 at 10:59 pm #

      My thoughts exactly Philip, thanks for your feedback and glad you found it useful 🙂

  19. Jane February 10, 2017 at 5:55 am #

    For years I have used the first line of a favourite book or even the line of a song (as an alternative when you have to change passwords) coupled with something specific to the site. A favourite poem would do. And obviously tricks like substituting @ for a, 3 for e, 1 for l can help.

    So you have a standard part, a special character separator then the site. So a gain high ground password might look like this
    – let’s say i@tlp (imagine all the lonely people),
    & (special character)
    GHG for gain higher ground

    And when using special characters make sure they are the easy to get at ones on your mobile!

  20. Jo O Connor February 10, 2017 at 10:49 am #

    A great tip, thank you for sharing it.


    • Rob February 12, 2017 at 8:12 am #

      It’s a pleasure to pass it on – thank you Jo 🙂

      Cheers, Rob.

  21. Gene February 11, 2017 at 7:31 am #

    Brilliant! I already use LastPass. I’d recommend go Premium for $12 a year. This will give you access to your PC passwords from anywhere and on any device.

    • Rob February 12, 2017 at 8:11 am #

      Great Gene – thanks for the recommendation.

      Cheers, Rob.

  22. Walt KELLY February 11, 2017 at 8:29 pm #

    Hi Rob

    Like the others before me, I concur with the positive comments made. Great tip indeed!

    However, here’s a site that some might wish to visit to test out their strong passwords. It gives you the time it would take to crack them. Fun to use if nothing else.


    • Rob February 12, 2017 at 8:11 am #

      Thanks Walt, appreciate your comment and the link 🙂

      Cheers, Rob.

  23. David February 16, 2017 at 10:55 pm #

    Brilliant…what else can I say !

    • Rob February 17, 2017 at 6:56 pm #

      Thank you David. (Wish I could take the credit!).

      Cheers, Rob.

  24. Kobus and Henriette February 19, 2017 at 1:33 pm #

    Very useful! Thanks Rob!

  25. Alan February 26, 2017 at 5:39 am #

    Hi Rob,

    Was just wondering what your thoughts are on internet marketing at the moment. Vague question I know, but I’ve noticed some changes recently and was wondering is it still a ‘thing’ to start a personal online niche business, or has that become too difficult now.

    I really want to do it, but some of the people that I used to subscribe to don’t seem to email as often any more, and was just wondering what this means for them and for internet marketing. Could be completely wrong though… I guess it depends on niche etc. Just asking as a newbie looking to start out and would be interested to hear your opinion.


    • Rob February 28, 2017 at 5:53 pm #

      Hi Alan,

      Thanks for your comment. It’s tricky to answer this question. I can tell you my own view and experience which is that most niches are bigger than ever in terms of size and profits. Obviously some come and go, as do to marketers of course. One thing I’ve learned over the years is to be careful not to read too much into what you see in your inbox. IT’s important to do proper market research to see where the money is being made. Bit of a general answer I know but hope this helps a bit.

      Cheers, Rob.

  26. Paul Dunstan March 6, 2017 at 11:48 am #

    Great Idea Rob (and whoever shared it with you).

    As an alternative – I recommend using 1Password (if you have a Mac – don’t know if there is a Windows version). This means that you have access to it via your phone too, which you can even sign in via thumbprint (for example). You can access the sites via your phone/ipad directly, or view the passwords and then manually type them in to which ever site you are accessing on a separate ‘internet cafe/work computer’.

    1Password updates on all my Macs and I have found it invaluable.


    • Rob March 7, 2017 at 6:53 am #

      Thanks Paul, appreciate your input 🙂

  27. David March 13, 2017 at 10:54 am #

    Great idea Rob.

    I use LastPass with an account so I can access it securely anywhere.

    When I can’t, or don’t intend to use some account that a random application wants me to set up to use their products, I use a password with the name of the site as they write it with Passw0rd or P@55w0rd attached to it, followed by 5 numbers. e.g. GainHigherGroundPassw0rd12345

    This makes a 29 character key, which is harder to brute-force crack than a 10-15 character one.

    • Rob March 13, 2017 at 11:48 am #

      Thanks for your comment David. I’m no expert on this specifically as I’ve said, but I suspect – due to the password cracking dictionaries that hackers use – something like “P@55w0rd” is no stronger that using “password”.

      So I wonder if this is as secure as it might first seem. I’m not sure….

      There’s a (quite scary!) video here which I found to be quite an eye opener:

      All the best,


      • Dave May 4, 2017 at 8:12 pm #

        You are quite right unfortunately Rob using simple substitutions
        like you quote above offer nothing but a false sense of security

        Common substitutions such as these are well known and understood by hackers
        with evil intent and included within custom dictionaries.
        As are the following O=0, B=8, E=3, i=1, A=@, S=5, or S=$
        1= !, 2= “, 3= £, 4= $, 5= %, 6= ^, 7= &, 8= *, 9= (, 0= )
        (Taken from the “shifted” row of number keys on keyboards)

        For information “Hackers” are experts knowledgeable and skilled with computer systems and code typically in troubleshooting.
        In the media the term is often just used to refer to those who use this knowledge with evil intent however this is not the true meaning of the term Hacker. (Defending my industry here ; )


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